2024 – Brand Identity

Located in Ashe county, North Carolina, Waterfall Farm produces approximately 100 gallons of maple syrup a year.

The Waterfall Farm brand communicates the labor of love and dedication to craft that comes with a family business. The values of the farm include: strong family ties, love of Ashe county, and connection to the Blue Ridge mountains.

This project was completed in collaboration with Jacob Fluharty.

Assets created for Waterfall Farm include maple syrup bottle designs, informative hangtags, maple syrup candy packaging, t-shirt designs, and a website prototype.

The white lines on the maple syrup bottle imitate a topographic map of Three Top Mountain, the mountain on which the farm was built.